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Wella

Brand Sizzle Video

Project Details

ClientProcter & Gamble | Wella

CampaignME+

CreativeMotion Meld

Wella is a global leader in the salon industry, offering the latest in hair care technology. Wella needed a sizzle video to generate excitement surrounding their latest innovation, ME+. This molecular technology promises to revolutionize hair coloring by combining excellent permanent color performance with a reduced risk of developing allergy.

Wella tapped Motion Meld to create this exciting & colorful sizzle video for use across various sales initiatives.




Wella - ME+ Sizzle Video


BTS - Styleframes

A behind the scenes look at the look development that went in to making this video.

Wella ME+ Styleframe Art
Wella ME+ Styleframe Art


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